Digitale produkter vil langsomt overtage dagbladenes position og opgaver [click for English version]

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Mens dagbladet på papir stadigvæk skaber langt hovedparten af omsætningen, handler det for de store mediehuse om at udvikle og publicere nye produkter til digitale platforme. Disse platforme og produkter skal i de første år af 2010’erne supplere papiraviserne og vil derefter i betydeligt omfang overtage papiravisernes centrale markedsposition og samfundsopgave. Dette er de fleste i journalistikken og mediebranchen i dag enige om, de store spørgsmål er blot: Hvilke produkter? Hvordan skal de produceres? Hvad er forretningsmodellen?

Forskningsprojektet "Nye digitale fortællinger på web og mobil" har undersøgt sådanne spørgsmål i perioden fra august 2009 til marts 2010. I regi af det nationale forskningscenter Digital Urban Living (DUL) har et team af forskere, udviklere og journalister fra UPDATE, Danmarks Medie- og Journalisthøjskole, og DUL, Aarhus Universitet gennemført et længerevarende udviklings-, test- og analyseprojekt.

Projektet er gennemført i et unikt samarbejde imellem DUL-forskerne og nøglepersoner fra Jyllands-Postens webredaktion, jp.dk, medarbejdere fra online publishing-firmaet Visiolink, Teleselskabet 3, Klimasekretariatet, Århus Kommune, og Kultur og Borgerservice, Århus Kommune.

Mediehusenes web-redaktioner er gode til at opfylde brugernes behov for breaking news, nyhedsopfølgninger og gossip. Rapporten giver en række bud på, hvad 2010’ernes digitale journalister og nye multimediehuse derudover skal kunne:

• Mediehusene skal bedre end i dag kunne møde læserne og brugerne dér, hvor de er. Undervejs i de offentlige rum. I princippet altid online via mobiltelefoner som iPhone. På baggrund af udvikling og test af en ny iPhone app’s, Klimatrends, har projektet høstet en række erfaringer med, hvordan den digitale journalistik kan håndtere smartphone-udfordringen. De fremlægges i rapporten.
• Tv og radio har i årtier haft duopol på live-dækning. Sådan er det ikke længere. Via fx Twitter er de tidligere bladhuse nu i stand til at tilbyde live-dækning i realtid fra betydningsfulde begivenheder. Brugerne kan samtidig interagere med nyhedsflowet. Denne form for realtidsrapportering synes at rumme betydelige potentialer for den digitale journalistik – via tweets fra klimatopmødet COP 15 i København i december 2009 har projektet testet og udtrukket erfaringer fra tekst-live-dækning.
• E-magasiner er komplekse multimedieprodukter, softwaren faciliterer produktion og publicering af større journalistiske fortællinger og projekter. Historier, der normalt har det svært i de hurtige web-medier. E-magasinerne synes interessante for mediehusene. Via praktisk produktion af to e-magasiner har projektet undersøgt e-magasinernes redaktionelle potentialer samt testet, hvordan de kan produceres teknisk og journalistisk.
• Mediernes brugerinvolvering i 2000’erne byggede i betydeligt omfang på amatør-journalisten og -fotografen, der sendte artikler og billeder ind. Denne generation 1 af brugerinvolvering er nu ved at blive afløst af nye og mere dynamiske relationer imellem redaktionerne og brugerne. Via sociale medier og forskellige typer af mikroudvekslinger tegner der sig nu konturerne af en generation 2 af brugerinvolvering. Denne anden generation har projektet kortlagt og testet.
• Kommentatoren, bloggeren, den profilerede journalist og fx den kendte chefredaktør har i betydeligt omfang formået at være meningsfyldt til stede i de sociale medier. Vanskeligere har det vist sig at være for medieorganisationen og den mere anonyme professionelle journalist at håndtere de sociale medier. Der mangler et stykke forsknings- og udviklingsarbejde om den professionelle stemme i de sociale medier – hvordan adskiller den sig fra den personlige og mere private stemme? Det har projektet undersøgt, og rapporten kommer med nogle tidlige bud på det.

Download rapporten E-publicering gratis her (PDF, 5 MB)

Yderligere informationer og kommentarer fra:

• Lars Kabel, cand.phil. og journalist, lektor ved UPDATE, Danmarks Medie- og Journalisthøjskole: e-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it , mobil: 25323787
• Martin Brynskov, ph.d., adjunkt ved Informations- og Medievidenskab, Aarhus Universitet, e-mail: This e-mail address is being protected from spambots. You need JavaScript enabled to view it , mobil 30680424

Tags: civic communication | iPhone | news | Twitter

Michael Mose Biskjær, MA, has recently joined DUL as a PhD fellow. Since graduating from Aarhus University, Michael has taught a number of academic courses and has worked on a recently completed innovation research project at Aarhus School of Business. In a collaboration with The LEGO Group, this project has developed the first-ever model for lead user-based entrepreneurship.

Michael’s PhD research centres on improving the understanding of collaborative, creative processes within the realm of digital media. Both classic and current avant-garde movements have developed and refined innovative and effective intervention techniques – such as obstructions, imperatives, arbitrariness etc. – to ignite and stimulate creative processes.

Tags: people | user-driven innovation

Christina Jakobsen is a PhD student at the department of Computer Science, Aarhus University, and is joining DUL for cooperation. With a background in Information Studies and Design and Design processes from Aarhus University, she is returning to familiar ground.
Her PhD project is entitled "User driven innovation as a strategy in building processes". The main case study of the PhD is the building process of MEDIASPACE the future main library at Aarhus harbor, in which DUL is also involved. The aim of the project is to explore the opportunities and challenges of co-designing technology, future practice and a future physical building in the context of a building process.

Tags: new urban areas | people | user-driven innovation

Exploring experience communication in consumer culture

Based at the Centre for Corporate Communication at Aarhus Business School/ Aarhus University, Erik Sloth is a PhD student and researcher with the Digital Urban Living project.
His specific research field is experience communication. With regard to the formulation of the objectives and research questions of this part of the DUL project, he will address the following two questions:

1) What characterizes the hypermodern citizen, and how is it possible to interact with him/her, taking into consideration his/her digital urban living?
2) How is the hyper-modern citizen constituted within digital urban living across civic communication, hyper-local news, digital art, branding, learning, and community building?

Tags: business | experience communication | people

Seminar on the city, art and media technologies

The ability of digital media to add an extra layer to the cityscape characterizes the experience of the city as mobile phones, cameras, media facades and other interfaces diffuses into the urban scenery. In the urban interface we find lexical indexes linked to maps, links to other places and images of what used to be at a specific location, surveillance devices, etc. The seminar focuses on how and in what ways we can experience the city’s layers and the simultaneous view of (past, lost, virtual, future) information and a specific location – through artistic installations, urban games or architectural strategies.

Tags: aesthetics | architecture | cultural heritage | digital aesthetics | events | interface aesthetics | urbanity

Together with the Nordic Research Network "The Culture of Ubiquitous Information", and Digital Aesthetics Research Center, Digital Urban Living will be hosting the research seminar "Interweaving technologies: the aesthetics of digital urban living" on 21-23 April 2010.

The seminar is a work-in-progress seminar and the length of the final papers is relatively short (see CfP on the above link). Contributions can thus be made in the spirit of a position paper, where you present a hypothesis, a project or a specific position on a topic related to the seminar theme with the purpose of contributing to and maybe initiating a broader discussion amongst peers when we meet.

The seminar is aimed at the members of the Nordic Network, but contributions from researchers from outside of the network are greatly welcomed. So don't hesitate to contact us and please feel free redistribute this call.

Deadline for abstracts is 18 Feb, but we will be able to extend your deadline if you express your interest in participating right away.

Tags: aarhus | conference | digital aesthetics | events

Geoff Cox has recently joined the DUL project as a Postdoc Researcher in Digital Aesthetics, on secondment from University of Plymouth (UK) where he is a Reader in Art and Technology and part of KURATOR/Art and Social Technologies Research group. He also contributes to Transart Institute, Berlin/New York (DE/US), and works as Associate Curator of Online Projects, Arnolfini (a contemporary art centre in Bristol, UK).

Tags: digital aesthetics | people

We are getting ready for the biggest gameshow on earth. On the 18th December 2009 DUL's Interface Aesthetics group in collaboration with The People Speak will host a world-changing game show as part of the Copenhagen Climate Forum called “Who Wants to Be…?”: the show where the audience makes up the questions, the answers, and the rules! Details of how to get there are on the Climate Forum website. The mission: to have fun seeing if a group of people people having fun can make better decisions and raise more money than the politicians at Copenhagen!

Pledge your $10 and get access to the big event on Kickstarter.com:

We have run Talkaokes at Hopenhagen at Rådhuspladsen. It has been a very rich experience with lots of people coming. Images here

Tags: aesthetics | digital aesthetics | interface aesthetics